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If it's per user, then it would seem a bit high, but it would probably be best to sell per organization anyway (which you probably are), in which case $15/month is too low (IMHO).
Any organization large enough to need a product like this should have no problem paying $50 per month for the service, $30 at a minimum. This sounds kind of funky, but if you go too low, they might not respect you as a serious service provider.
If it's $15 per user, it's probably too much, but I'm guessing you're talking per company / organization. If that's the case, then I think it's too low. Most organizations that could make use of this product would pay several times that per month if it met their needs. I would recommend a tiered pricing structure based on the size of the organization (number of users, etc.) but probably never lower than $30-40 per month even for small ones. If you go too low, they might not respect you as a serious service provider.
No I totally agree with you on that one. That's another reason I don't want to charge to little.
Perfect idea.
I wonder why, did it happen on the other posts?
Too low a price might make it look a toy. It is clearly not that, it is a serious work of art made with vision and expertise.
I would think a flat fee for a 2 yr license per company might solve some problems.
One number that people don't have to get approval for is $ 99.00.
Throw in a 30 or 60 day money back guarantee.
$ 15 is probably a good price if you have a potential million users.
You are not doing this as a gift to the cme world and need to recoup your expenses and your time at least.
Questions:
How large is your market? Divide 50% of that number and price it so you have covered expenses and make a decent profit to continue the company. Companies that I have know about their margins have run from a 20% markup to a 700% markup and been competively priced all the while.
What are the comp prices?
How much time is saved by using this?
What is the price of the software you are replacing?
What can you live with in regards to the amount of effort you need to put in with servicing accounts/web site?